AffiliateBase vs Lasso

Lasso is built for bloggers managing Amazon affiliate links. AffiliateBase is built for SaaS companies tracking subscription commissions. Different tools for different jobs.

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SaaS
Built for Subscriptions

AffiliateBase tracks recurring revenue, upgrades, and churn. Lasso focuses on one-time product purchases.

Native
Stripe Integration

Direct webhook integration with Stripe Billing. Lasso requires workarounds for subscription tracking.

2-Way
Affiliate Management

Full affiliate program management, not just link cloaking. Recruit, track, and pay affiliates from one platform.

Lasso is a WordPress plugin designed for content creators managing Amazon Associates and other e-commerce affiliate programs. It excels at link cloaking, product displays, and click tracking for physical product affiliates.

AffiliateBase is built for SaaS companies that need to run their own affiliate programs—recruiting affiliates, tracking subscription conversions via Stripe, and processing commission payouts. These are fundamentally different use cases.

Feature Comparison

FeatureAffiliateBaseLasso
Run Your Own Affiliate Program—
Native Stripe Integration—
Subscription Revenue Tracking—
Affiliate Recruitment & Management—
Commission Payouts—
Affiliate Portal Dashboard—
Link Cloaking—
Product Display Boxes—
Amazon Associates Integration—
REST API—
Webhooks—
WordPress Required—

Understanding the fundamental difference:

1

Different Primary Purpose

Lasso helps you promote other companies' products. AffiliateBase helps others promote YOUR product. If you're running a SaaS and want affiliates to drive signups, AffiliateBase is the right tool.
2

Subscription vs One-Time Purchases

Lasso tracks clicks and one-time purchases. AffiliateBase tracks subscription lifecycles—initial signups, renewals, upgrades, downgrades, and churn—and calculates commissions accordingly.
3

Platform Independence

Lasso requires WordPress. AffiliateBase works with any platform—React, Next.js, Rails, or custom backends. Your affiliate tracking doesn't depend on your CMS choice.
4

Full Program Management

AffiliateBase provides affiliate applications, approval workflows, custom portals, payout processing, and performance analytics. Lasso focuses on the link management side.
5

Native Stripe Connection

AffiliateBase connects directly to Stripe webhooks for accurate subscription attribution. Lasso wasn't designed for this use case and requires manual tracking.

Why SaaS Companies Need AffiliateBase, Not Lasso

If you're building an affiliate program for your SaaS product:

Track Subscription Revenue

Attribute recurring revenue to affiliates accurately. See which affiliates bring high-LTV customers, not just clicks.

Recurring Commission Support

Pay affiliates on subscription renewals, not just initial purchases. Incentivize affiliates to bring long-term customers.

Professional Affiliate Portal

Give affiliates their own dashboard with performance stats, promotional materials, and commission tracking.

Automated Payouts

Process commission payments automatically. Lasso only tracks—it doesn't manage your affiliate relationships.

Works Anywhere

Not tied to WordPress. Use AffiliateBase with any tech stack, any hosting, any frontend framework.

API-First Design

Full REST API for custom integrations, automated affiliate creation, and programmatic commission management.

Setting Up AffiliateBase for SaaS

If you've been trying to use Lasso for SaaS affiliate tracking

Total time: Under 1 hour

1

Connect Stripe

5 min

Authorize AffiliateBase to read your Stripe events. We auto-detect your products and subscription plans.

2

Configure Commission Structure

10 min

Set up how affiliates earn—percentage of first payment, recurring commissions, tiered rates based on performance.

3

Customize Affiliate Portal

10 min

Brand your affiliate dashboard with your logo, colors, and custom domain.

4

Add Tracking

15 min

Install the AffiliateBase SDK or use server-side tracking via Stripe webhooks for maximum accuracy.

5

Import Existing Affiliates

10 min

If you have affiliates from a spreadsheet or another system, upload them to AffiliateBase.

Tip: Affiliates receive automated invites to set up their portal accounts.

6

Launch and Recruit

10 min

Enable your affiliate signup page and start recruiting partners to promote your SaaS.

New to SaaS Affiliate Programs?

Our team helps companies set up their first affiliate programs. We'll advise on commission structures, payout schedules, and growth strategies.

Get Setup Help

Frequently Asked Questions

Can Lasso track Stripe subscription commissions?
No. Lasso is designed for tracking clicks and sales on external affiliate programs like Amazon. It doesn't connect to Stripe or manage your own affiliate program. AffiliateBase is built specifically for SaaS subscription tracking.
I'm a blogger using Lasso—is AffiliateBase for me?
Not unless you're also running a SaaS with your own affiliate program. Lasso is great for promoting other products. AffiliateBase is for getting others to promote YOUR SaaS product.
Does AffiliateBase work with WordPress?
Yes, but it's not required. AffiliateBase works with any platform—WordPress, Next.js, Rails, custom apps, etc. You're not locked into a specific CMS.
Can I use both Lasso and AffiliateBase?
Yes, for different purposes. Use Lasso to manage your content affiliate links (Amazon, etc.). Use AffiliateBase to run your own affiliate program where partners promote your SaaS.
How does AffiliateBase track subscription renewals?
AffiliateBase listens to Stripe webhooks for subscription events—renewals, upgrades, downgrades, cancellations. Commissions are calculated automatically based on your rules.
Does AffiliateBase handle affiliate payouts?
Yes. AffiliateBase tracks commissions and processes payouts. You can pay affiliates via PayPal, bank transfer, or Stripe Connect. Lasso only tracks—it doesn't manage payouts.

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Ready to Build Your SaaS Affiliate Program?

Stop trying to fit a blogger tool to a SaaS use case. Get the right platform for subscription affiliate tracking.

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